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Meaning (Philosophy) --- Philosophy --- Semantics (Philosophy)
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Hedging is an essential part of everyday communication. It is a discourse strategy which is used to reduce commitment to the force or truth of an utterance to achieve an appropriate pragmatic effect. In recent years hedges have therefore attracted increased attention in Pragmatics and Applied Linguistics, with studies approaching the concept of hedging from various perspectives, such as speech act - and politeness theory, genre-specific investigations, interactional pragmatics, and studies of vague language. The present volume provides an up-to-date overview of current research on the topic by bringing together studies from a variety of fields. The contributions span a range of different languages, investigate the use of hedges in different communicative settings and text types, and consider all levels of linguistic analysis from prosody to morphology, syntax and semantics. What unites the different studies in this volume is a corpus-based approach, in which various theoretical concepts and categories are applied to, and tested against, actual language data. This allows for patterns of use to be uncovered which have previously gone unnoticed and provides valuable insights for the adjustment and fine-tuning of existing categories. The usage-based approach of the investigations therefore offers new theoretical and descriptive perspectives on the context-dependent nature and multifunctionality of hedges.
Hedge (Linguistics) --- Euphemism --- Pragmatics --- Euphemism. --- Pragmatics. --- Pragmalinguistics --- Hedging (Linguistics) --- General semantics --- Language and languages --- Logic, Symbolic and mathematical --- Semantics (Philosophy) --- Figures of speech --- Semantics --- Linguistics --- Philosophy --- E-books --- Hedge (Linguistics) - Congresses --- Euphemism - Congresses --- Pragmatics - Congresses
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Relevance drives our actions and channels our attention; it shapes how we make sense of the world and communicate with each other. Irrelevance spreads a twilight which blurs the line between information we do not want to access and information we cannot access. In disciplines as diverse as philosophy, sociology, the information sciences and linguistics, "relevance" has been proposed as a key concept. This book is the first to bring together the often unrelated traditions. Researchers from different fields discuss relevance and relate it to the challenges of "irrelevance", which have so far been neglected despite their significance for our chances of making well-informed decisions and understanding others. The contributions focus on theoretical and conceptual questions, on specific factors and fields, and on practical and political implications of relevance and irrelevance as forces which are even stronger when they remain in the background.
Relevance. --- Pragmatics. --- Pragmalinguistics --- General semantics --- Language and languages --- Logic, Symbolic and mathematical --- Semantics (Philosophy) --- Pertinence --- Relevancy --- Meaning (Philosophy) --- Meaning (Psychology) --- Philosophy --- Relevance --- Pragmatics --- E-books --- Lexicology. Semantics --- Philosophy of language --- Cognitive Science. --- Communication. --- Phenomenology. --- Relevance Theory. --- Social Theory.
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Lexicology. Semantics --- English language --- Grammar --- 802.0-56 --- -English language --- -Germanic languages --- Engels: syntaxis; semantiek --- Subjunctive --- Semantics --- Mood --- Mood. --- Semantics. --- Subjunctive. --- -Engels: syntaxis; semantiek --- 802.0-56 Engels: syntaxis; semantiek --- -802.0-56 Engels: syntaxis; semantiek --- Semasiology --- Germanic languages --- English language Semantics
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FR / France - Frankrijk --- 031 --- Verklarende, etymologische woordenboeken. --- Lexicology. Semantics --- French language --- Grammar --- Verklarende, etymologische woordenboeken --- Dictionaries --- Vocabulary
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Poetry --- Poetics --- Play on words --- Play of words --- Word play --- Wordplay --- Semantics --- Wit and humor --- Technique --- Plays on words. --- Poetics. --- Plays on words
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English language --- Lexicology. Semantics --- Spanish language --- Didactics of languages --- Economics --- Sublanguage --- Business --- Lexicography. --- Lexicography --- Philology & Linguistics --- Languages & Literatures --- Dictionaries --- History and criticism --- E-books --- Sublanguage - Lexicography --- Business - Lexicography
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Financial disclosure has become a crucial component of corporate communication. Through this process, companies aim to provide information and project an image of trustworthiness in response to on-going ethical concerns in the world of finance. Rhetoric in financial discourse provides new insights into how companies communicate with key stakeholders, not only to boost transparency, but also to attract investment. The book offers an in-depth linguistic analysis of the rhetorical dimension of financial communication. It focuses on two technology-mediated genres which are widely used, yet remain largely unexplored from a rhetorical perspective: earnings presentations and earnings releases. Using an innovative methodological approach, the book shows how corporate speakers and writers use distinctive rhetorical strategies to achieve their professional goals. It includes a practical discussion of how the findings can be exploited to develop state-of-the-art corporate communication courses and to improve the effectiveness of financial disclosure in professional settings. The book contributes to an enhanced understanding of the language of finance, representing a discourse community that involves and impacts the lives of many people around the world. It will be of interest to several communities of practice, including language researchers, discourse analysts, corpus linguists, finance and communication academics, students of business and finance, and professionals of financial communication.
Discourse analysis. --- Linguistics. --- Rhetoric. --- Rhetoric --- Discourse analysis --- Languages & Literatures --- Philology & Linguistics --- Discourse grammar --- Text grammar --- Semantics --- Semiotics --- Language and languages --- Speaking --- Authorship --- Expression --- Literary style
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Everyday consumers buy into the concept of brands and their associated meanings - the perception of quality, a symbolic relationship, a vicarious experience, or even a sense of identity. Marketing Semiotics suggests that the extent to which consumers recognize, internalize, and relate to brand meanings is not only an academic question. These meanings contribute to 'brand equity', the financial value of intangible brand benefits that exceed the use value of goods, andimpacts upon a firm's financial performance. Therefore, the management of brand equity demands first and foremost the management.
Communication in marketing. --- Semiotics. --- Semeiotics --- Semiology (Linguistics) --- Semantics --- Signs and symbols --- Structuralism (Literary analysis) --- Marketing --- Communication in marketing --- Semiotics --- E-books
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APL (Computer program language) --- APL (Langage de programmation) --- AA / International- internationaal --- 519.682 --- 654 --- #ABIB:aeco --- #ECO:04.09:sectoren IT-technologie ICT internet --- 681.3 --- 681.3*D32 --- 681.3*F32 --- A Programming Language (Computer program language) --- Programming languages. Metalanguages --- Informatieverwerking. Bureautica. --- Computerwetenschap --- language classifications: applicative languages; data-flow languages; design languages; extensible languages; macro and assembly languages; nonprocedural languages; specialized application and very high-level languages (Programminglanguages) --- Semantics of programming languages: algebraic approaches to semantics; denotational semantics; operational semantics (Logics and meanings of programs)--See also {681.3*D31} --- APL (Computer program language). --- 681.3*F32 Semantics of programming languages: algebraic approaches to semantics; denotational semantics; operational semantics (Logics and meanings of programs)--See also {681.3*D31} --- 681.3*D32 language classifications: applicative languages; data-flow languages; design languages; extensible languages; macro and assembly languages; nonprocedural languages; specialized application and very high-level languages (Programminglanguages) --- 519.682 Programming languages. Metalanguages --- Informatieverwerking. Bureautica --- 681.3* / / / / / / / / / / / / / / / / / / / / / / / / / / / / --- A.P.L. [Langage de programmation]. --- A.P.L. [Programmatietaal]. --- APL (langage de programmation) --- Langages de programmation --- Programming languages (Electronic computers) --- Informatique --- Computer science --- BASIC (Computer program language)
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